Web Analytics Fundamentals – Lynda

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Analytics can be an extremely powerful tool for measuring and maximizing the value of your business. In this course you will learn what analytics is, what it can do, and how it will change your online business. Learn how to apply value measurement to your website and figure out which pages convince people to become customers and which pages push them away. You will also learn how to integrate and measure your SEO and social media campaigns so that you can measure the full benefit of each.

Topics:

  • Defining analytics terminology
  • The problem of numbers
  • Building segments for comparison
  • Finding value in your marketing
  • Creating valuable reports

Fees: – INR 15, 00 (assuming $ = INR 60)

Duration: – 2hour 47 minutes

Start On: – Any Time

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