Power Talk: Personalisation is not just about Recommendation Engines, it’s Much More!

Nov 13, 2019


Auditorium 3

45 minutes

Machine Learning

The main moto of any Over-the-top (OTT) platform is to build a consumer-centric entertainment platform – and hyper-personalisation is the way to grow. AI can craft solutions keeping convenience and monetisation under consideration. In this Power Talk, Ujjyaini Mitra will discuss two such initiatives.

Key Takeaways:

  1. Personalisation is NOT just equal to Recommendations Engines, it’s much more than that
  2. The use of AI in new pioneering use cases – our learning
  3. What we yet haven’t been able to do – solutions are welcome
  • Ujjyaini Mitra

    Head of Data


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