Social Network Analysis has existed for a long time, but social media has fundamentally changed the way we do this analysis. Data has become more plentiful and easy to collect, but this has pushed the boundaries of existing techniques. Sociological methods do not easily scale to the size of these networks, but purely statistical methods miss the complex social interactions that take place.
This online course “Introduction to Social Network Analysis” will teach a mix of quantitative and qualitative methods for describing, measuring and analyzing social networks.
We will learn how to identify influential individuals, track the spread of information through networks, and see how to use these techniques on real problems.
February 26, 2016 to March 25, 2016
About 15 hours per week, at time of your choosing.
INR 32,940 (assuming $ = INR 60)
Full Time/Part Time: – Part Time
Marketing and IT managers, people who work in organizations with social media presences that they want to manage and analyze, and also people in organizations that have, or plan to have, their own social networks, who want to better understand the details of the environment they create.