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Gain real-world Digital Marketing expertise & learn how to drive online growth for companies using analytics.

Program Structure

  • Online Business Performance
  • Measurement Framework
  • Data Strategy
  • Reporting Business Performance
  • Analysis & Interpretation

Duration: 14 weeks

Work load: One hour per week

Important Date: –

Batch start date: 21st September 2014

Fees: – INR. 30,000 (Indian students)

INR- 24,000 (Offer valid till 31 Oct 2014)


  • Basic understanding of business indicators like Revenue, Margins, Profitability.
  • General overview of business functions like Sales, Marketing & Customer Relationship.
  • Knowledge of online websites (how to access, how to make a purchase, how to interact with online business).
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