Developing sector specific Attribution Modeling Algorithms for digital campaigns, building out to cross over to offline campaigns

Designation – Decision Scientist – Digital Analytics Program

Location – Bangalore

About employer– Antuit

Job description:

Responsibilities

• Developing Attribution Modeling algorithms and automating the solution for ecommerce and for online-offline services marketers, working closely with the business consultants.
• Guide the client’s Data Management Platform
• (DMP) process
• Lead a development team and engage with the client on customizing and expanding the solution to cover new channels.

Qualification and Skills Required

• Attribution modeling experience across ad logs, weblogs and CRM data.
• Experience in Demand Side and Data Management Platforms.
• Expertise in modeling tools- Python/ R/ Matlab etc.
• Machine Learning expertise will be an added advantage
• Engineering / Decision Sciences Degree from a premier institution with 5-7 years of core digital modeling experience.
• Masters in Decision Sciences with 5-7 years in decision sciences, credit scoring experience and modeling experience on CRM/ macro datasets.

Interested people can apply for this job at this PAGE

If you want to stay updated on latest analytics jobs, follow our job postings on twitter or like our Careers in Analytics page on Facebook