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Analyst – General Electric, Bangalore (6+ years of experience)

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Do you have background in marketing analytics with strong data analytics and data modelling skills? Do you have high degree of pro-activeness in analyzing customer behaviour to influence change in the direct marketing strategy. If the answer is yes, have a look into the details.

Designation – Marketing Analytics Data Modeling Specialist

Location – Bangalore

About employer General Electric

Responsibilities:

  • Work with technology and Analytics teams on designing, building and deploying data analytics systems for large data sets
  • Comfortable to huge data sets, creative in power point presentations
  • Tracking & reporting market analytics specialist service activities
  • Developing, deploying and maintaining functional tools – identified as business needs in conjunction with CMI Business Partners
  • Executing on GEHC wide regular foundational products e.g. market share report, market forecasting process
  • Exhibits high degree of pro-activeness in analyzing customer behavior to influence change in the direct marketing strategy
  • Should be able to understand the business context and design user friendly front ends
  • Strong attitude to create and build new efficient systems and processes involving data

Qualification and Skills Required:

  • Bachelor’s Degree in Marketing or equivalent
  • 6+ years’ experience in market analytics or related field
  • Analytical and critical thinking
  • Effective presentation and story boarding skills with exposure to executive level presentations
  •  Work in a global fast paced rapidly changing environment
  • Capability to break problems into manageable pieces and follow an organized approach
  • Excellent oral and written communications skills
  • Strong process skills

Desired Characteristics:

  • Education: Post Graduate degree/MBA, M.Sc., M.tech
  • Experience: 7-8 Year corporate Experience working on Marketing Analytics, Data Modelling, Data Analytics, Predictive modelling through usage of SAS, SPSS, R and other statistical modelling tools
  • Hands on experience in data analytics and data modelling
  •  Experience working with the marketing analytics organization
  •  Expertise in SAS , SQl, VBA on Excel, SPSS, R etc
  • Exposure to data visualization tools like Qlickview, excelsius and Tableu
  • Exposure to one or more of the analytics techniques like Ancova, Design of Experiments, Linear and Logistic regression etc
  • Should have implemented predictive analytics models
  • Proactive solution provider with fast implementation capabilities

 

Interested candidates can apply at this PAGE.

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